Our Vision
Vision
We provide banking services of the highest quality to individuals and businesses. Our foundation and inspiration are based on the Shariah values.
We demonstrate that we have brought the human touch back to banking and we realise our vision through:
- Designing innovative products and services: identifying and understanding our customers’ financial needs and responding with highly personalized and efficient service;
- Building state-of-the-art technology systems: keeping up-to-date with technology advancements to continually deliver a service that responds to the demands of modern lifestyles;
- Delivering success: ensuring management awareness of local and worldwide markets, reviewing business plans and departmental strategies aiming to maximise success and deliver results to our shareholders and investors;
- Contributing towards the economic development: employing and advancing the careers of skilled professionals and helping businesses realise their visions;
- Caring for our society and our environment: actively identifying specific areas in need of welfare improvement and participating in ‘social responsibility’ projects; and
- Being people’s people: creating friendly and long-lasting relationships with our customers being willing to hear about their concerns and ever-changing needs
OUR VALUES
We do have one key value that over-arches all others – EXCELLENCE. We believe in and demonstrate outstanding service and we commit to being the best.
KNOWLEDGE
we have the knowledge, as well as skills and experience, to deliver information or to respond to your questions in a quick and reliable manner.
FRIENDLINESS
We are friendly and approachable people who have the time to listen to you. Our attitude is a true expression of a modern society: fresh, warm, and welcoming.
CLARITY
We explain our products and services simply, clearly, and accurately to help you make the right decision.
FAIRNESS
We believe in an honest, fair, and equal partnership – irrespective of ethnic, social, and religious backgrounds.
CREATIVITY
We strive to develop new ideas, modern systems, and innovative products and services. We believe in continuous development and improvement.
- CONTACT US
+41 124 1245
